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Category: SocialMedia

New Version of Foursquare for your iPhone

Written on September 21, 2010 by B Waldorf

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The new version of Foursquare for iPhone revitalizes your experience to find the hottest hangouts. With this innovation, Foursquare smashed Facebook Places right on the face.

Just when Facebook Places stepped into the spotlight, CEO Dennis Crowley quickly came with a label to this, something like “generic”. He also promised a new that would be the “Instapaper for the real world.” So now guys, make way, Version 2.0 is here.

The newest version emphasizes tips and to-Dos, now split-up and with a prominent placement on the app’s bottom navigation. The emphasis is not on the in particular. Foursquare connects the web discovery and mobile activity.

The main goal is simple, encourage users to look at Foursquare as an easy saver of the places they want to visit, store activities and lead them on clicking  “Add to My Foursquare” button.

Soon there will be the same button on popular media and lifestyle websites such as Time Out New York, Time Out Chicago, Eater, New York Magazine, The National Post, Zagat and The New York Times.

There is also an upgrade on the Tips service. Tips will now be featured on venue pages and Foursquare will be ranking them according to popularity. Plus, the “Add to My Foursquare” will connect venue websites and city tips with mobile action that joins businesses and consumers.

Foursquare revamps on the iPhone app made it more usable in a crowded mobile location space.

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