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Category: SocialMedia

Facebook Unleashes “Buy with Friends” Prototype

Written on January 27, 2011 by Japhet Writ

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Go buy some virtual good on Facebook with your buddies with their newest "Buy with Friends." Do you have your Facebook Credits ready?

As of the moment, is testing a new called “”. For the feature to work, a user must make an in-app purchase using , then shares it in his Newsfeed. A friend will see the post, and can buy the same item with discount directly from the feed. However, Facebook’s “Buy with Friends” only works for some in-game purchases of virtual goods.

Though currently restricted to virtual goods, this feature could be expanded to physical goods as well. With more and more retailers putting up a shop on Facebook, this new feature can be the social network’s way to participate in group-buying offers.

Will Facebook’s “Buy with Friends” be another favorite feature? Share your insights by leaving a comment.

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