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Category: SocialMedia

Columbia University: Facebook Security Setting is a Joke

Written on April 18, 2011 by Japhet Writ

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Do you think that Facebook's privacy settings are enough to protect your profile information? Think again.

The got another evidence that the privacy setting is a just a joke. With the help of 65 students who use the social network, 94% of them found out that they were sharing information they thought was private. In addition to this, 84% of them discovered that the information they meant to make public was hidden. However, almost all of them said that these privacy fails are yet to have negative effect on them.

The researchers in Columbia University argue that Facebook and other ’s “are fundamentally flawed and cannot be fixed”. The study also discovered that a three-level privacy hierarchy could be more effective.

“Participants were given a sharing choice of show, hide, or apathetic for each information type and profile group pair. The participants selected apathetic more often than anticipated. The accuracy of privacy settings may be improved if users were given an apathetic or ‘don’t care’ option.”

To learn more about this research, you can download Columbia University’s technical report in PDF format.

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