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Category: Tech

Is .whatever Coming Next?

Written on June 21, 2011 by Rudfer Tyron

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"This is the start of a whole new phase for the Internet."--- Peter Dengate Thrush, chairman of ICANN

After quarter-century, Internet Corporation for Assigned Names and Numbers or started lifting rules in terms of allowing Internet addresses suffixes to be named after brands or products.

The non-profit organization based in California, who was the first to permit the use of ‘’ in 1984, announced the new guidelines on Monday. could now end the names of their websites with ‘.’ while Chase could register for the domain which ends with ‘.bank’. Furthermore, environment groups could use the ‘.eco’ suffix.

There are 300 suffixes available in ICANN today but only suffixes ‘.net’ and ‘.com’ were released for the public the use.

Peter , chairman of ICANN, mentioned that this change is “is the start of a whole new phase for the Internet.”

Novelty address like the one given to Apple is priced around $185,000 upon application and $25,000 a year for maintenance while a personal address that ends with ‘.com’ costs less than $10 annually.

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