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Category: SocialMedia

Facebook: Testing Friend Filters in News Feed

Written on September 09, 2011 by Japhet Writ

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Facebook are making changes on its News Feed. Is this their way to compete with Google+?

has begun testing a slew of changes on its , including friend list filters and . The changes appear to be aimed at making the content more relevant, and it divides News Feed into lists — much like +’s Cricles. According to the social network’s guide to the new feature: “Feed filters make it easy to see a selected set of friend’s updates in one place and share exclusive with them.”

However, a Facebook spokesperson denied to comment on this issue.

The most interesting aspects of the revamped is the Smart Lists. It automatically sorts your friends into a list such as work, classmates, and friends who live within 50 miles of your current city. That said, it is now easy to post updates to your local friends alone or post announcements to your nearby buddies. These changes are likely to be Facebook’s response to the rise of Google+, since its Circles feature makes it easy to share contents with smaller groups.

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