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Special Device Help Prevent Suddent Infant Death

Special Device Help Prevent Suddent Infant Death

Researchers from Germany's Fraunhofer Institute for Reliability and Microintegration IZM in Berlin has developed a new breathing sensor system that help prevent Sudden Infant Death Syndrome (SIDS). This syst...

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University Installs Grass Lawn in School Library

University Installs Grass Lawn in School Library

Cornell University has built a grass lawn inside their school library as a part of a project of their institution's Department of Design and Environmental Analysis. The department is currently conducting a r...

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Wash Your Clothes in a Portable Washing Machine [Video]

Wash Your Clothes in a Portable Washing Machine [Video]

Meet, the Scrubba, a portable washing machine, in form of a bag. This wash bag, allows people to do their laundry, on-the-go. The Scrubba is a lightweight, foldable bag that features small nodules to help sc...

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Fart-Deodorizing Underwear Sold in Japan

Fart-Deodorizing Underwear Sold in Japan

Thanks to Japan's new invention, the Deoest underwear, extreme farters can now release their foul smelling gas and prevent people near them from fainting. It is a fart-deodorizing underwear, created by Profe...

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Brand Finance: Apple is the World’s Second Most Valuable Company

Written on September 17, 2011 by Avlya Jaie

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Apple is the 2nd placer in the world's top 10 most valuable brands.

Based from the study of Brand Finance, Apple now becomes the world’s second most valuable brand, with over $39.3 billion or 33% more than what it has attained during the first half of the year.

The company looks at its cash flow and overall financial metrics to determine the value of the company’s trademarks and properties. The brand that got the top position is Google, which has an IP that’s worth $48.3 billion — and indeed more after the search engine giant acquired another bag of patents from IBM.

According to the research, this would be the first time that the world’s top four most valuable companies are all tech brands. Microsoft moved to the third place with $39 billion, although the as-of-yet launching of Windows 8 might change that number. Big Blue, on the other hand, got the fourth position. Other big companies have also managed to make their way on the top 10 list: Walmart, GE, AT&T, Coca-Cola, and banks such as Wells Fargo and Bank of America.

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